Is A Monument Sign Right For Your Business
All professional settings need to use both practical and decorative elements in order to catch the eyes of customers and effectively direct them. For businesses in less obvious physical locations, special statement signage is required to let clients and those passing by of the opportunities nearby.
Call Attention to Your Location
Design Elements for Success
Monument signs can be in the form of large lists of businesses contained within a mall, plaza, or building or can stand alone. The location is the number one priority, as their main purpose is to create visibility for a business where there is none. As far as individual design, just like all signage, they must accurately express a brand, whether as a smaller font and logo element on a larger “list” sign or on its own big monument. One clever method of personalization is to make such signs match their environment and yet stand out enough for visibility, including stone or fake stone structures in more heavily wooded areas. Lighting is also a great aspect to incorporate, such as attention-grabbing spotlights on the ground.